Quantitative Research

Reliable Data. Measurable Insights. Smarter Decisions.

We think that great company strategies are based on trustworthy, quantifiable data. Our Quantitative Research services give statistically significant insights that enable you to make informed, objective, and confident decisions in all areas of your organisation.

We create and carry out rigorous quantitative studies that are suited to your unique objectives, such as determining market size, assessing brand awareness, evaluating consumer happiness, testing new product concepts, or analysing market changes over time.

  • Customer Surveys and Polls
    Gather structured feedback on customer satisfaction, loyalty, needs, and preferences.
  • Market Sizing and Forecasting
    Quantify the size of your target market, estimate demand, and forecast future trends.
  • Brand Awareness and Perception Studies
    Measure how your brand is perceived relative to competitors.
  • Product and Concept Testing
    Evaluate new product ideas, pricing strategies, and promotional concepts through structured consumer feedback.
  • Usage and Attitude Studies (U&A)
    Understand customer behavior patterns, buying motivations, and category engagement.
  • Segmentation Studies
    Identify distinct customer groups to better target and tailor your offerings.
  • A thorough audit report that includes important conclusions and suggestions
  • A plan for improvement that includes both short- and long-term measures
  • Benchmarking findings against industry best practices
  • Workshops or optional post-audit implementation assistance for your team

From Data to Strategy. From Insights to Growth.

In a world driven by data, knowing what to measure – and how to act on it – is your competitive advantage. Trust Solomon People Solutions to turn numbers into clear, strategic direction for your business.

Contact us today to learn how our Quantitative Research can empower your next business move!

Ready for your Business Health Check?

Contact us today for a discovery call or a customized proposal.