Effective customer relationship management skills drive all successful organizations. In this training program you will learn key customer relationship management skills that you can adopt in your organization to deliver endless results.

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Learning Objectives:

When you have completed this training program you will be able to define the key concepts associated with customer relationship management and you will be able to: 

  • Understand the importance of customer relationships
  • Identify the components of Customer Relationship Management
  • Describe the factors that can cause Customer Relationship Management to fail
  • Understand the different ways that you as an employee can affect CRM
  • Use the material presented to develop a customer-centered approach to your role
  • Identify types of customer and recognize their potential impact on the business of your organization

Designed for:

Our target audience are executives who need to use and/or understand the importance of CRM and it supports in keeping customers for life through systems and processes  in an organization. 

Medium of Instruction:



2 Days: 16 hours



Course Content:

Contact Us for Full Course Content

Programme Methodology:

The training method used will be interactive sessions, case studies, role plays, group work in conjunction with multimedia slide presentations and videos where ever necessary.

Before the course:

Each participant has to fill in a pre training need form to ascertain their expectations that can be catered to by the facilitator.

At the end of the course:

Each participant has to submit a Post Training Action plan for implementation and to ascertain the ROI by the company, if nominated or a personal reference if it’s a voluntary nomination.

Participant Feedback’s:

Training materials are available everywhere, books cover every subject you can imagine in all aspects of life are a step away in the libraries. But what make the training or a trainer unique is how he delivers, the knowledge to effect and inspire trainees that’s what I believe Solomon delivers.
Mohammed Balkhsal / Region Personnel Manager,, Almarai, KSA (FMCG)
Solomon is good at what he does. Having been in one of his Management Development Programme. I can very well recommend him for what he does, to have it done the best possible way. Thank you Solomon; I enjoyed my time and gained considerable insight in the field of management at the programme.
Roshan Jeyanayagam / IT Manager, SOCAT,Sultanate of Oman (Hospitality)

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